Fluent Senior Media Buyer in New York, New York
Fluent is the industry leader in customer acquisition and digital consumer engagement. Our proprietary ad serving technology and extensive publisher network enables marketers to acquire the best customers, with precision, at a massive scale. Leveraging big data and real-time interaction with consumers, Fluent has powered billions of profitable marketing opt-ins on behalf of more than 500 leading brands since its inception. In a time of unprecedented growth, we are looking to hire an exceptional and passionate Senior Media Buyer.
You will be responsible for helping lead and execute UA growth for Fluent’s’ owned and operated media properties in the US and UK via AdWords with an emphasis on Google Display Network. The ideal candidate will have a proven track record spending $10k - $20k / day profitability while adhering to strict performance metrics (CPA, CPL); leveraging multiple display campaign types (Traditional Display, Smart Display, Discovery, ETC).
Handle all aspects of the media buying process; tracking, ad creation, optimization, scaling, reporting, ETC with driving positive ROI and scale (10k - $20k spend / day) as the ultimate KPI’s.
Work closely with design team members to implement thorough creative testing processes and report against results.
Clearly communicate headwinds, tailwinds & new opportunities to relevant team members based on knowledge and experience of how Google Display Network behaves (IE: projecting CPC increases of X% due to holiday online shopping).
Maintain a high level up to date understanding of best practices, strategies pertaining to AdWords (IE: Product BETAS)
Collaborate and strategize with respective teams at Google to help maximize existing, new opportunities.
3+ years of experience scaling ($10k - $20k+ spend / day) positive ROI lead-gen, performance campaigns across Google Display Network.
Excellent excel & analytical skills. A passion for “letting the data do the talking” and making decisions, recommendations based off data.
A true passion & proven track record for developing eye catching, enticing creative assets to help drive consumer engagement (CTR, CPA) and positive ROI.
Deep understanding and proven track record of scaling ($10k+ spend / day) positive ROI lead-gen, performance campaigns on Google Search and You Tube a plus.
Experience training, developing and managing a team of media buyers, media planners a plus.
At Fluent, we like what we do and we like who we do it with. Our team is a tight-knit crew of go-getters; we love to celebrate our successes! In addition we offer a fully stocked kitchen, catered breakfast and lunch, and our office manager keeps the calendar stocked with activity-filled events. When we’re not eating, working out, or planning parties, Fluent folks can be found participating in recreational sports leagues, networking with She Runs It, and bonding with across teams during quarterly outings to baseball games, fancy dinners, and pizza-making classes. And we have all the practical benefits, too…
Ample career and professional growth opportunities
New Headquarters with an open floor plan to drive collaboration
Health, dental, and vision insurance
Pre-tax savings plans and transit/parking programs
401K with competitive employer match
Volunteer and philanthropic activities throughout the year
Educational and social events
The amazing opportunity to work for a high-flying performance marketing company!
Fluent participates in the E-Verify Program. As a participating employer, Fluent, LLC will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee’s Form I-9 to confirm work authorization. Fluent, LLC follows all federal regulations including those set forth by The Office of Special Counsel for Immigration-Related Unfair Employment Practices (OSC). The OSC enforces the anti-discrimination provision (§ 274B) of the Immigration and Nationality Act (INA), 8 U.S.C. § 1324b.